Advertising policy — B2B Exchange
v2026-09-11 · 2026-09-11
1. Formats
Banner, sponsored article and newsletter placement. Targeting by region (EU / USA / Asia / Global).
2. Labelling
Sponsored content is always labelled. The physician zone and clinical tools (OrdiZapis) do not carry ads.
3. Prohibited content
Medicines for the public, unverified therapeutic claims, undisclosed advertising, patient-identifying comparisons, PHI.